21/11/2018 – Sendhelper, a Singapore-based labor market platform has today raised an S$610K (about US$444K) seed funding round led by Captii Ventures.
The funding capital, according to Sendhelper, will be used to grow its services across markets and also to launch Sendjobs, a B2B platform that matches employers with job seekers for non-executive positions in industries including F&B, retail, hospitality, events, logistics, and security.
Dubbed as a LinkedIn for blue-collared workers, Sendhelper is a mobile e-commerce platform for services that allow individuals, service providers and households to interact, book, and pay for home services.
“Our experience in the B2C services segment led us to discover that there was also a constant challenge for Singapore’s employers to fulfill manpower demand for non-executive positions,” said Sendhelper’s Founder and CEO Rupam Biswas.
“It has emerged as a major problem across the globe with the proliferation of the gig economy and the rapidly changing natures of jobs. Hence, we are taking advantage of this large opportunity to introduce Sendjobs and address the pain points of employers out there,” Biswas explained.
Sendjobs will be a supplement to Sendhelper and focuses on the professional networking platform for the remaining majority of the workforce who could not find the appropriate support and appreciation on online job platforms today.
The platform will capitalize on artificial intelligence (AI) and consumer behavior insight it has gathered, such as preferences made by workers and employers, to identify and shortlist the right candidates for employers to interview, and eventually, hire.
Over the last five months in Singapore, the startup has on-boarded 500 employers on Sendjobs and now is in preparation to develop and launch Sendjobs globally as a professional networking platform.
By branching out into the jobs matching space, Sendhelper will face competition from existing players including Qareer Group Asia, which recently raised US$4 million from Indonesian media giant Emtek.
Sendhelper is currently headquartered in Singapore and has teams present in four countries across Asia. The startup said it has plans to expand to other markets such as the United States, Canada, Australia, New Zealand, the Philippines, and South America in the future.